Help and FAQ contest entry

Lol, couldn't think of a better title.

This was made for the deviantART Help & FAQ advertising contest which came up on me by surprise but when I saw it, I thought I'd try a contest that didn't involve space or landscapes. I knew that adding heaps of detail as I normally do would ruin the effectiveness of the Ad, so I kept it simple.

Now to explain my concept, well basically it should attract anyone who is "Lost" in the DA community and seeking help, all elements were carefully planned so the eye is lead to one thing by the next, first "Lost?..." then the Sun/Logo helps pull your attention further right to notice poor little Fella hopelessly lost in the vast desert until finally we see what it is advertising in the bottom corner...So the concept is straightforward.

EDIT: =taenaron suggested a simpler text, while ~MizukiYanagi said it woul be better if the backround was deviantART'S colour instead of orange. Thankyou for your advice but I am happy now and won't be changing it from now on...The original version is here [link]

Won 2nd place in the deviantART Help and FAQ contest !